What is a BuyLead? (2024)

BuyLead is the purchase requirement sent by prospective buyers for products and services, which is filtered by IndiaMART and shared with the suppliers dealing in those products/services.

  • The BuyLead alerts are sent to relevant suppliers via email, SMS and app notification
  • Suppliers then consume the relevant BuyLeads

By consuming a BuyLead, supplier gets access to buyer’s contact details.

Benefits of Buy lead

  • Suppliers get instant access to new buyers
  • Details of BuyLeads (i.e. buyer requirement) is visible to suppliers even before consuming it. Hence, suppliers have the choice of consuming BuyLeads only if they find it useful.
  • Suppliers get instant notification of most recent and relevant BuyLeads through multiple channels (Email, SMS and App notification)
  • New Buy Leads Helps supplier in reducing the dependency on existing buyers, thereby, giving suppliers opportunity for expanding their business.


What is a BuyLead? (1)

For App Users:

What is a BuyLead? (2)


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Leave A Comment?

66 Comments

  1. Aksh*t

    I was able to consume buy leads via the secondary accounts in previous package but the fraudsters at sales team sold me a downgraded version by assuring that it’s the same package and that the Mini Dynamic Catalog is no longer in use. Now, I can’t use buy leads via any secondary accounts.

    1. indiamart

      Hello Dilip,

      In order to get the contact details of the buyers, you need to either subscribe for paid services of IndiaMART or purchase buyleads separately. You will get this option when you click on any buylead. GST is mandatory in both the cases.

    1. indiamart

      Dear Manoj,

      We do not have any provision for Affiliate Marketing on IndiaMart portal.

      Thanks.

  2. RK

    Want buy leads of all International products and material

    1. indiamart

      Dear RK Mehta,

      We have noted your interest. Our sales team will contact you discuss about international buyleads.
      Please let us know if you need any other help.

What is a BuyLead? (2024)

FAQs

What is a BuyLead? ›

BuyLead is the purchase requirement sent by prospective buyers for products and services, which is filtered by IndiaMART and shared with the suppliers dealing in those products/services.

What is a buying lead? ›

Leads are individuals or organizations that have expressed interest in the products or services you're offering. By purchasing leads, a company can access key contact information almost instantly and improve its chances of turning prospects into customers.

Is it a good idea to buy leads? ›

Buying leads can be an efficient and cost-effective way to jumpstart your lead-generation process. Instead of spending time and resources building your database of leads from scratch, purchasing leads allows you to access a ready-made pool of potential customers.

Is buying leads legal? ›

You might incur in legal issues

You might have heard of GDPR (General Data Protection Regulation) in the EU or the CAN-SPAM Act in the US. With these regulations, buying a list of leads is a grey area! In most cases, to send marketing messages to someone, you need their explicit consent.

Does buying leads work in real estate? ›

Still, you can use purchased leads as a way to start building relationships and grow your business through referrals and repeat business. Purchasing leads works best if you have a plan in place for nurturing your lead list, and you are prepared to provide excellent service.

What are the disadvantages of buying leads? ›

Cost: Just like any shortcut, there's a price tag. You need to weigh this against the potential ROI. Quality Issues: Sometimes the leads aren't as fresh as advertised, like buying last week's bread.

What is a good price to pay per lead? ›

There is no cookie-cutter answer for this. A reasonable cost per lead varies by industry but the common factor is that it should be significantly less than your gross profit per sale. For example, if your sale yields $2000, your cost per lead should be less than this amount.

Who pays the most for leads? ›

Legal Services: High Demand Equals High Rewards

Law firms and individual attorneys are perpetually on the lookout for new clients, and they value high-quality leads that can expand their clientele. Areas like personal injury, family law, criminal defense, and corporate legal services are particularly profitable.

How do you get paid for leads? ›

In this kind of deal, the client pays for the advertising spend. Let's say they're willing to spend $20,000 a week. For that amount, you run the ads and generate as many leads as you can. If the client manages to close any leads, you'll get a fee.

What is the best company to buy leads from? ›

8 Best Places to Buy Business Leads Compared
  • Data Axle Genie: Best for Lead Management.
  • Hunter.io: Best for Those Seeking a Low-cost Email Database.
  • Dealfront: Best for Supplemental Lead Insights.
  • ZoomInfo Sales: Best for Robust Contact Database.
  • How We Evaluated the Best Places to Buy Leads.
  • FAQs.
Apr 30, 2024

Is buying leads a tax write off? ›

In conclusion, buying leads can potentially be a tax write-off if the expenses meet the criteria of being ordinary, necessary, and directly related to your business. Deducting lead purchase expenses can lead to reduced tax liability, increased profit margins, and overall business growth.

Should I have to pay for leads? ›

While there are many ways to get real estate buyer leads, you might want to pay for leads. Paying for leads can help you build your business more consistently and could lead to a great ROI. On the other hand, paid leads can be lacking in quality, so you'll want to carefully consider where to buy them.

What is a purchasing lead? ›

The Purchasing Lead will develop purchasing processes and strategies, maintaining and developing positive relationships with suppliers, coordinating with internal teams regarding supply needs, and having overall responsibility for the purchasing process, this person will help tackle the defining challenge of our time.

What does a lead buyer do? ›

Lead Buyer Job Overview

Purchases materials, supplies and services at the most favorable terms for the organization. Qualifies vendors, evaluates bids, and negotiates prices and terms for purchased goods and services. Tracks purchases, monitors vendor quality, and maintains a current database of vendor information.

Why do companies buy leads? ›

The Basic Principles of Buying Business Leads. Lead generation is a hard process requiring a lot of effort and resources. It is also one of the most crucial processes for B2B companies. If you do not find new leads and make new sales, you will not be able to drive growth – it is as simple as that.

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